Sách ngoại văn: Everybody Writes - Your New And Improved Go-to Guide To Creating Ridiculously Good Content (2nd Edition)

Giới thiệu Sách ngoại văn: Everybody Writes - Your New And Improved Go-to Guide To Creating Ridiculously Good Content (2nd Edition)

Everybody Writes - Your New And Improved Go-to Guide To Creating Ridiculously Good Content (2nd Edition)

A hands-on field guide to consistently creating page-turning content that your audience loves. (And that rs real results.)

In the newly revised and updated edition ofEverybody Writes,marketer and author Ann Handley improves on herWall Street Journalbestselling book that’s helped hundreds of thousands become better, more confident writers.

In this brand-new edition, she rs all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

This new edition also includes:

- All-new examples, tools, resources

- Updated step-by-step writing framework

- Added and expanded chapters that reflect the evolution of content marketing (and evolution of Ann’s thinking about what works today)

- The same witty and practical how-to approach

- How to attract and retain customers with stellar online communication

- How to choose your words well, sparingly, and with honest empathy for your customers

- Best practices and ideas for crafting credible, trustworthy content

- “Things Marketers Write”: The fundamentals of 19 specific kinds of content that marketers like you write

Inspiration. Confidence. Fun.

In this book, you’ll discover:

Content marketing has evolved. Yet writing matters more than ever.

In this new edition ofEverybody Writes, you’ll find the strategies, techniques, tips, and tools you’ll need to refine, upgrade, and (most of all) inspire your own best content marketing.

Giá sản phẩm trên Tiki đã bao gồm thuế theo luật hiện hành. Bên cạnh đó, tuỳ vào loại sản phẩm, hình thức và địa chỉ giao hàng mà có thể phát sinh thêm chi phí khác như phí vận chuyển, phụ phí hàng cồng kềnh, thuế nhập khẩu (đối với đơn hàng giao từ nước ngoài có giá trị trên 1 triệu đồng).....

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